Kurt Shroeder

What Does A Chief Experience Officer Do?

A growing number of companies are installing a Chief Experience Officer (CXO) into the C-suite, with responsibility for every facet of the customer journey. Harvard Business Review even makes the case that every company should have a CXO. But what exactly is the job description

SaaS Screen

Here’s How SaaS Companies Can Avoid Customer Churn

Guest post by Hardik Oza Customer churn is a cost of doing business, and in the world of software as a service (SaaS), this is often the norm rather than an exception. There is intense competition between companies in B2B

whiteboard hashtag experience

How To Improve Customer Experience, According To 30 Experts

Customer experience continued to be a hot topic in 2019, and 2020 should prove to be no different. Since consumers and corporate buyers have been given a public voice on social media, they’ve used that voice to demand better experiences

man typing on laptop

6 Ways to Improve Online Customer Experience

Guest post by Hardik Oza Businesses use all kinds of excuses for bad customer experiences. But no matter how much they try to validate their actions, lousy customer experience is bound to kill even the most successful business. This article

frustrated man

CX Rules Apply Even In A Pandemic

I might as well have just taken a selfie of me in the same pose as the man above as I was dealing with an online bank recently, trying to confirm my PPP (Paycheck Protection Program) loan. The PPP, the

Work from home computer setup

Could Working From Home Become Permanent?

Social media platform Twitter made headlines recently when it announced that some employees will be allowed to work from home permanently, which begs the question: Could your company be next? Most companies are in wait-and-see mode, which is logical since