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Customer Experience

When It’s Time For The Customer To Pay, Make Paying An Experience

In all the talk about customer journey mapping, we don’t spend much time discussing money, yet paying can be an […]

General Business

When A Company Makes A Mistake: How Intuit Rebounded By Listening To Its Customers

When a company makes a mistake, things can go one of two ways: customers are upset and leave for the […]

Customer Experience

Customer Experience In A Recession: 3 Ways To Prepare

The length of any recession is uncertain, but your CX strategy doesn’t have to be. Customer experience in a recession […]

Customer Experience

Could NPS Detractors Be A Good Thing? New Evidence Says Yes

NPS Detractors, the Net Promoter Score (NPS) survey respondents who rate your business between 0 and 6, are typically referred […]

Events

10 Ways To Turn Your Next Event Into A Remarkable Experience

Live events are back, and the event experience has never been more important.  Companies got used to the cost savings […]

Customer Experience

When A Customer Wants To Cancel

Most companies spend a lot of time thinking about the sales and marketing process, the customer onboarding process, and the […]

The Experience Maker™

Customer experience content for forward-thinking businesses

Actionable tips, valuable content and exclusive insights on how companies are creating remarkable experiences to stand out from the crowd.