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General Business

Emoji Meanings: Does That Emoji Mean What You Think It Does?

Ask a bunch of people about emoji meanings and you might get a bunch of different answers – especially if […]

General Business

When A Company Makes A Mistake: How Intuit Rebounded By Listening To Its Customers

When a company makes a mistake, things can go one of two ways: customers are upset and leave for the […]

Customer Experience

Could NPS Detractors Be A Good Thing? New Evidence Says Yes

NPS Detractors, the Net Promoter Score (NPS) survey respondents who rate your business between 0 and 6, are typically referred […]

General Business

How To Stand Out From The Crowd

I reviewed hundreds if not thousands of resumes during my 20-year corporate career, and during that time I discovered a […]

General Business

This Is Personal: Highland Park Is My Hometown

The names get stuck in the collective consciousness: Uvalde, Buffalo, Parkland, Sandy Hook, Virginia Tech, Colombine, and so many more. […]

General Business

Why It Pays To Embrace The Middle in Politics and Business

When it comes to politics in the United States, all the money is on the left and the right. But […]

The Experience Maker™

Customer experience content for forward-thinking businesses

Actionable tips, valuable content and exclusive insights on how companies are creating remarkable experiences to stand out from the crowd.