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Insights to Take Your Customer Experience toThe Next Level

We live and breathe CX and want to teach you and your team to do the same! Check out Dan’s blog to stay up-to-date on all the latest news, trends, and practices in CX!

Marketing & Sales

Image of surprised boy with text: "Your brand did WHAT?! Here's how to fix it"
Marketing & Sales

Brands That Own Up To Mistakes With Humor Can Reap Marketing Gold

When brands make mistakes, they may be best served by following the advice of an American writer known for his inspirational maxims. “To make mistakes is human; to stumble is…

Dan Gingiss

5 min read

A finger pressing the "Delete" button on a keyboard.
Customer Experience

Does A Bad Sales Email Predict A Bad Customer Experience?

With so many sales emails filling inboxes, it's becoming harder and harder to stand out and still communicate a sales message. But it becomes even harder to achieve success if…

Dan Gingiss

5 min read

A screen full of different emojis. Emoji meanings differ by generation.
Social Media

Emoji Meanings: Does That Emoji Mean What You Think It Does?

Ask a bunch of people about emoji meanings and you might get a bunch of different answers. And if those people represent different generations, that's where the fun begins. Emojis…

Dan Gingiss

7 min read

Social Media

Why Do Customers Love Certain Brands?

Why do customers love certain brands but not others? Is brand love random, based on the latest viral video? Or is it strategic, based on an intentional focus on customer…

Dan Gingiss

5 min read

Customer Experience

How to use video for Sales, Marketing & CX

Video is everywhere, and many pundits are recommending that companies and individuals use video for sales, marketing, and customer experience. But how? What are the best use cases for letting…

Dan Gingiss

5 min read

Customer Experience

How Listening To Your Customers Can Help You Create Great Content

Ann Handley is a keynote speaker, Chief Content Officer of MarketingProfs, and the Wall Street Journal bestselling author of Everybody Writes. Ann also wrote the foreword to my new book,…

Dan Gingiss

5 min read

customer experience and marketing
Customer Experience

Why Customer Experience Outshines Traditional Marketing

How do customer experience and marketing play together? So much of marketing today is hit or miss. Imagine an archery target with tons of holes all over the surface along…

Dan Gingiss

4 min read

Marketing & Sales

Don’t Fear the Content Monsta: A. Lee Judge

From Digital Marketing Manager to Co-Founder of Content Monsta, A. Lee Judge joined me for an episode of The Experience Maker Show to discuss the importance of the customer funnel…

Dan Gingiss

5 min read

Customer Experience

How The Alcohol Industry Has Pivoted The Customer Experience

The customer experience of drinking alcohol has changed quite a bit in the last year. Remember wine and spirit tastings at the grocery store or liquor store? You were handed…

Dan Gingiss

5 min read

Customer Experience

How Customer Experience Fuels Word of Mouth Marketing

Customer experience and word-of-mouth marketing go together like peanut butter and jelly. What makes a customer experience remarkable, or literally, worthy of remark? After all, that’s what word-of-mouth marketing is,…

Dan Gingiss

3 min read

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To Your Next Event

Event planners love working with Dan because he’s easy to partner with and guaranteed to wow your audience. Audiences love him because his strategies are simple, actionable, and fun. Book Dan and give your attendees a keynote they’ll talk about long after the event.

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