Baseball diamond with a banana

The Savannah Bananas Baseball Team Has Hit It Big With ‘Fans First’

The Savannah Bananas are an independent baseball team in a summer college league—a level or two below in quality of an “A-level” Minor League Baseball team. The owner, Jesse Cole, admits that the Bananas are “an average baseball team.” So

14 Books To Elevate Your Customer Experience In 2022

Here are 14 customer experience books that we featured in 2021 on the Experience This! Show, along with each author’s words about why the book deserves a spot on your bookshelf.

bullseye representing content marketing

Why Customer Experience Trumps Traditional Marketing

So much of marketing today is hit or miss. Imagine an archery target with tons of holes all over the surface along each of the rings. A few hit the bullseye, but most don’t. This is often the “going viral”

customer service experience

What is Customer Service Experience and Why is it Important?

Both customer service and customer experience are talked about often, but what is customer service experience? Chris Zane, founder and CEO of Zane’s Cycles, said in 2011 that “customer service starts when the customer experience fails.” How right he is!

Business Books on a Bookshelf

10 Customer Experience Books Worthy of Discussion

One of the featured segments on the Experience This! podcast is called Book Report, where we feature an important customer experience or customer service book and share it in a unique way. Instead of recording an interview with the author

Experience Points Game Show

Why I Love Game Shows… And What That Means For Customer Experience

Ever since I was a child, I have loved game shows. I watched them all: The Price Is Right, Card Sharks, $100,000 Pyramid, Hollywood Squares, Press Your Luck, Family Feud, Name That Tune, The Gong Show, Let’s Make A Deal,