Positive Customer Experience Examples Are More Shareable, Study Says

A recent study by business process outsourcing company Sitel Group uncovered a startling statistic about the relationship between customer experience and social media. It found that while 30% of consumers who have had a negative customer experience say they would share it on social media or

Customer service books

The Best Books And Board Games For Staying At Home

In order to encourage people to #stayathome during the COVID-19 pandemic, I’ve compiled a list of my favorite books, board games, and household necessities for you to peruse. I’ve launched my own Amazon Storefront which will be continually updated. Please

28 Experts Predict the Future of Social Customer Care

Social media is the first marketing channel where customers can actually talk back. This is a new concept for traditional brand marketers, who are used to being able to completely control the brand message with TV and print advertising that

Twitter data

Study: Customer Service on Twitter Increases Revenue and Satisfaction

Twitter has once again proven that customer service is the new marketing. Following up on last year’s groundbreaking study which revealed that customers are willing spend more with airlines that respond to service inquiries on Twitter, the social media giant

Social Media Marketing World: Highlights from the New Customer Service Track

For the first time in its now four-year history, Social Media Marketing World introduced an entire track at its popular conference dedicated to Customer Service. Consisting of four unique individual sessions and two dynamic panel discussions, the Social Care Track

Social Media’s Impact on Customer Experience

Social media is increasingly becoming a larger piece of the Customer Experience (CX) puzzle, meaning that a brand’s actions on social – both marketing and service – greatly affect the overall public perception of the brand. How Social Media Is

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