Check Availability

The following products and services are available a la carte or as part of four different package offerings.
Please inquire for pricing.

All full-fee, in-person keynote engagements include:

  • Engaging, multimedia keynote presentation (up to 1 hour)
  • Dan is at your event for a full day
  • Up to 100 signed copies of The Experience Maker and a live book signing
  • Pre-event promotional video
  • Keynote summary e-book for all attendees
  • Exclusive WISER workbook for those who complete 90-second survey

Workshops

Dan offers two hands-on engagement options:

Getting WISER to the Power of Customer Experience

Looking to take your team’s customer experience game to the next level?

In this dynamic and interactive session, participants don’t just learn about the WISER framework—Witty, Immersive, Shareable, Extraordinary, and Responsive—they put it into action. Your team will roll up their sleeves and start brainstorming simple, practical, and inexpensive customer experience ideas that can be implemented right away.

This isn’t just a workshop—it’s an idea-generating engine that taps into the creativity of everyone in the room. Guided by Dan, attendees will brainstorm fresh, actionable ideas for each of the WISER steps. By the end, you’ll have a long list of inspired, customer-focused improvements created by your own people, ready to take back and implement.

Empowering, energizing, and packed with creativity, this workshop ensures that everyone leaves feeling like an Experience Maker, ready to bring these new ideas to life and share them across the organization.

Voice of the Customer Amplifier Workshop

Ready to unlock the power of your customers’ voices? Imagine transforming raw customer feedback into a goldmine of insights that propel your business forward. The Voice of the Customer Amplifier workshop does just that – and more. In this high-impact session, you’ll:

  • Dive deep into real customer interactions across all channels
  • Uncover hidden pain points and opportunities for excellence
  • Perform root cause analysis to prevent future service interactions
  • Engage your leadership team in collaborative problem-solving
  • Develop actionable strategies to elevate your customer experience

Prepare for an energizing, eye-opening experience featuring your actual customers that will unite your team and ignite passion for customer-centric innovation. You’ll leave feeling inspired, aligned, and equipped with the tools to drive meaningful change.

The result? Dramatically reduced call volumes, lower operational costs, higher satisfaction scores, and a customer experience that your customers will want to tell others about.

There’s nothing quite like the literal voice of your customer; it will revolutionize your business! Quarterly sessions recommended, monthly for optimal impact.

52-Week CX Challenge™ Masterclass

Don’t let the spark of inspiration from your event fizzle out! Ignite a year-long customer experience revolution with the 52-Week CX Challenge™ Masterclass. This isn’t just another training program—it’s a transformative journey that turns inspiration into action, week after week.

Imagine the impact of 52 consecutive weeks of customer experience innovation. Once a week, your team will be greeted with a short, engaging video presenting a new CX Challenge. These aren’t just theoretical exercises; they’re practical, low- cost initiatives designed to create immediate impact. From reimagining customer touchpoints to fostering a company-wide culture of empathy, each challenge is a stepping stone towards CX excellence. The best part? They are perfect for cross-functional collaboration, breaking down silos and uniting your organization under the banner of customer-centricity.

By investing in this program, you’re securing a full year of continuous improvement, team building, and tangible results.Watch as your employees become CX champions, applying their newfound skills to real-world scenarios. With each passing week, you’ll see your customer experience evolve, your team’s enthusiasm grow, and your business reap the rewards of unwavering customer loyalty. Don’t just talk about customer experience—live it, breathe it, and master it. The journey to CX excellence starts now—are you ready to accept the challenge?

The cover of the Little CX Ideas Daily Desk Calendar. This is one of the products and services offered by The Experience Maker.
Perpetual calendar; can be started any time.

Full-Year Daily CX Desk Calendar

Your go-to resource for elevating customer experience (CX) every day of the year. With more than 300 actionable ideas—one for every weekday of the year plus a bonus idea for each weekend—this physical desk calendar provides a continuous stream of inspiration to help employees build stronger connections with customers.

Each idea is simple, practical, and applicable across industries, focusing on foundational CX principles, operational excellence, innovation, employee engagement, customer feedback, and our own interactions as customers.

The calendar offers a fresh perspective daily, encouraging creativity and reenforcing your message of customer-centricity.

A sample CX Inspection Report for Buns on Fire. This is one of the products and services offered by The Experience Maker.

CX Inspection™ Report

The CX Inspection Report is a comprehensive customer experience evaluation solution designed to help businesses enhance every aspect of their customer interactions.

Too often, companies struggle with taking action on customer feedback.They get stuck in the analysis, often resulting in arduous reporting and satisfaction scores that only provide insight on a moment in time. What if you could go immediately from collecting feedback to taking action on it and ultimately improving your customer experience?

The service will assess key areas such as the physical or digital environment, service efficiency, staff interaction, product quality, and
overall customer experience. You’ll receive a customized report that provides actionable insights on aspects of your CX that you should start, stop, and continuing doing.

Want to deliver exceptional customer experiences that drive loyalty and growth? Start by identifying your strengths and areas for improvement, courtesy of your customers’ own feedback.

WISER™ Online Course

Transform Your Customer Experience with WISER™ – Get More Customers Without More Selling

The WISER™ Online Course is the ultimate guide to building a customer-centric company that transforms everyday interactions into remarkable experiences. This 6-part, on-demand e-learning program offers over 4 hours of content, teaching your team how to implement Dan Gingiss’ proprietary WISER methodology to create loyal, raving fans—without relying on more selling. With a focus on improving customer retention and driving referrals, this course empowers your company to grow through exceptional experiences.

The course breaks down each step of the WISER framework—Witty, Immersive, Shareable, Extraordinary, and Responsive—into easy-to-digest lessons, filled with real-world examples from the world’s top brands. In the sixth session, participants learn the art of collecting, analyzing, and acting on customer feedback, turning insights into actionable improvements.

Your team will learn:

  • How to craft a memorable brand voice that’s Witty and engaging.
  • The secrets to designing an Immersive customer journey that feels seamless.
  • Strategies to create experiences that are Shareable and drive word-of-mouth marketing.
  • How to elevate ordinary touchpoints into Extraordinary moments that exceed expectations.
  • Proven tactics for becoming more Responsive to customers’ needs.
  • Best practices for social listening and becoming a customer care leader.

This course is your company’s catalyst for increasing customer retention and referrals, easing the pressure on your Sales team. Let customer experience do the heavy lifting—start transforming your business today.

Little CX Ideas™ Tool

Little CX Ideas™ is a revolutionary AI-powered tool that puts the wisdom of The Experience Maker™ at your fingertips. This innovative platform offers exclusive access to a continuously-updated wealth of customer experience knowledge, distilled from Dan’s books, blogs, podcast episodes, and videos. By leveraging cutting-edge GenAI technology, Little CX Ideas™ provides businesses with concise, actionable insights to enhance their customer experience without breaking the bank or disrupting operations.

At the heart of Little CX Ideas™ is its ability to generate industry-specific, customer-centric suggestions that are both innovative and easily implementable. These ideas follow six key characteristics: conciseness, actionability, customer-centricity, innovativeness, adaptability, and impactfulness. Whether you’re in retail, healthcare, or any service-oriented industry, Little CX Ideas™ empowers you to elevate your customer experience through small, thoughtful adjustments that yield big results.

Don’t miss this opportunity to tap into the mind of The Experience Maker and set your business apart.

A sample cover of a customized Little Book of Little CX Ideas mini-book. This is one of the most popular products and services offered by The Experience Maker.

The Little Book of Little CX Ideas™

Ready for your very own customized guidebook to enhancing customer experience at your organization?

We can create a customized, printed mini-book for your industry, association, franchise, or company—including your logo. It’s a great keepsake and constant reminder for all of your employees or members, and a solid start to creating a customer-centric culture.

Add a mini-book to one of our brainstorming workshops, and your own team will generate ideas that are converted into a memorable book.

The Little Book of Little CX Things™ for your brand or association will turn CX into your biggest competitive advantage!

Manager’s CX Toolkit

The Manager’s CX Toolkit equips leaders with the resources they need to foster a customer-focused culture within their teams.

Centered around Dan WISER methodology—Witty, Immersive, Shareable, Extraordinary, and Responsive—this toolkit helps managers guide their teams in brainstorming, planning, and implementing simple yet powerful customer experience improvements.

Each section includes practical exercises, discussion prompts, and action plans designed to spark new ideas and make CX enhancements easy, fun, and sustainable.

By providing guidance on tracking CX metrics, celebrating team successes, and focusing on incremental improvements, this toolkit enables managers to continuously elevate customer interactions and inspire their teams to become true Experience Makers.

The Customer-Centric Playbook

The Customer-Centric Playbook is a self-guided workbook designed for individual employees who want to make a tangible impact on customer experience, no matter their role.

Built on the WISER framework—Witty, Immersive, Shareable, Extraordinary, and Responsive—this playbook provides practical exercises, self-assessments, and action steps to help employees adopt a customer- first mindset.

It sparks creativity and teaches employees how to influence customer-centric change even without formal authority.

With tools to identify opportunities for improvement and strategies for gaining buy-in from management, this guide is perfect for anyone looking to take initiative and create meaningful customer experiences on their own or with colleagues.