series of growing mountains with "Success" at the top of the highest peak

What Is Customer Success and How Is It Different From Customer Experience?

If customer experience can be defined as how customers feel about every single interaction they have with a company, then what is customer success? Business-to-business (B2B) companies often have “customer success” departments, but these are only part of the customer

SaaS Screen

Here’s How SaaS Companies Can Avoid Customer Churn

Guest post by Hardik Oza Customer churn is a cost of doing business, and in the world of software as a service (SaaS), this is often the norm rather than an exception. There is intense competition between companies in B2B