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Dan’s Most Requested Keynote For Franchises:

Why Customer Experience Is Your Biggest Competitive Advantage

Let’s face it: Competition is tougher than ever these days. Competing on price is a losing game — just ask the two gas stations across the street from each other. And competing on product is getting harder and harder as almost everything can be copied — just ask your favorite ride-share company.

So what’s left? How can we stand out in a crowded marketplace that is constantly evolving?

In this fun and engaging keynote, customer experience expert and former Fortune 500 executive Dan Gingiss will teach the audience how customer experience can be your company’s ultimate differentiator, creating a competitive advantage that cannot be copied.

Your franchise CAN compete on customer experience. When you create a remarkable experience for your customers, they become your best marketers and salespeople. The result is more customers, who spend more, are loyal longer, and recommend your company to others.

Audience members will walk away from this keynote with the inspiration and the tools to go back to work and create a deeper connection with your customers. And Dan Gingiss doesn’t just talk about experience, he creates one for the audience, too!

Key takeaways:

  • Learn the types of experiences people share most often and why.
  • Apply an easy, 5-step framework for creating remarkable, shareable experiences.
  • Leverage examples from many other companies across industries that have been successful with these simple, practical, and inexpensive ideas.

Identifying that perfect franchise keynote speaker for your event can be a challenge.

If you’re like other meeting professionals, you’re likely looking for:

  • Someone with the credibility of real-world professional experience
  • A unique storyteller who truly engages an audience
  • Someone who can entertain an audience while educating them
  • A visionary thought leader with something new to say
  • Actionable takeaways that audience members can begin implementing immediately

Not all franchise keynote speakers check all of those boxes, but Dan Gingiss does.

Franchise keynote speaker Dan Gingiss

Before Dan became a franchise keynote speaker, he spent two decades getting things done in Corporate America.

Plus, as a young man he worked for both Domino’s Pizza and Gingiss Formalwear, two premier franchise systems.

In fact, Dan’s father is a Past President of the International Franchise Association, so franchising is in his blood!

Today Dan brings that wealth of experience to your franchisees and their employees as one of the leading franchise keynote speakers.

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In today’s competitive world, the difference between winners and losers lies in not just how many customers you gain, but how many you keep.

It can seem impossible to grow when you are always trying to fill a “leaky bucket.”  Instead of spending more and more money acquiring new customers, the best option for growth is to create remarkable experiences every day, for both your customers and employees. 

Think of the relationship between employee experience and customer experience as an infinity symbol (∞). When employees are happy, they better serve customers, thereby making those customers happy. 

When customers are happy, it makes employees’ jobs more fun and satisfying, thereby making them happy too. It’s a continuous process that can build on itself, which is why companies known for a great customer experience are also known as being great places to work.

Unfortunately, the inverse is also true. We can’t expect employees to provide a great experience for customers if they don’t know what makes a great experience. And there’s no question that difficult customers make employees’ jobs harder and more frustrating.

Thankfully, there are simple techniques to eliminate pain points and create memorable experiences for both customers and employees. And Dan doesn’t just talk about experience; he creates an experience for the audience while teaching them to do the same for their customers.

Audience members will leave inspired with lots of simple, practical, and inexpensive customer experience ideas that they can begin implementing the very next day.

Dan Has Worked With And For Many Franchises, Including:

  • Bath Fitter
  • Charles Schwab
  • Diners Club International
  • Dippin’ Dots
  • Doc Popcorn
  • Domino’s Pizza
  • Egg N’ Joe
  • Elmer’s Restaurants
  • Gingiss Formalwear
  • IHOP
  • IKEA
  • Jiffy Lube
  • McDonald’s
  • Salon Professional Education Company
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Franchise keynote speaker Dan Gingiss
Franchise keynote speaker Dan Gingiss

How To Book Dan

1. Let’s Talk

Contact Dan and his team to share details about your event and to check his availability.

2. Reserve Your Date

Lock in your date with a deposit, and get ready to promote your event!

3. Consultation

Dan will schedule a pre-event consultation with your event planner to go over meeting details and logistics.

4. Event Day

Dan comes prepared and will arrive early to perform sound checks, get familiar with the venue, and meet your team! He’ll also be available for the full day if desired.

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Book a Discovery Session  With Dan

Talk to Dan to see if he’s a good fit for your event or company meeting.
Schedule a free 30-Minute Keynote Inquiry Call.