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    Customer Service on WhatsApp: More, Please!

    Customer service on WhatsApp? I hadn’t thought of that before. But now that I’ve experienced it, I want more.

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    The Entrepreneur Who Changed Social Media Management For Good

    I recently interviewed Kate Bradley Chernis, CEO of social media platform Lately, on The Experience Maker live show. Here is an edited transcript of the interview. Dan Gingiss: Welcome to the show, Kately from Lately. I’ve been looking forward to

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    How to Take Your Small Business to the Next Level

    Guest post by Aurora Coleman It’s not particularly breaking news that the US economy has taken a plunge since the COVID-19 pandemic hit. The whole country went into a recession, companies were forced to close, and many lost their jobs in

    Relevance 360

    In Times Of Uncertainty, Relevance Is Everything

    During good times, relevance has been a hallmark of quality marketing and customer experience. In the crazy year that has been 2020, it has taken on even more importance. The four-hour Relevance 360 virtual event, presented by artificial intelligence (AI)

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    How A Juice Company Won The Hearts of Kids and Parents By Not Selling Juice

    When marketing and customer experience collide, good things usually happen. The combination of customer centricity and creativity can generate unique experiences that are both memorable and shareable. Such was the case recently when the folks at juice company Capri Sun

    Benco Centerpoint Experience

    How To Respond To Customers And Employees During A Pandemic

    The COVID-19 pandemic has affected virtually every business in the world. Crisis plans and business continuity plans were ripped up by the end of March as companies struggled with keeping their employees on the payroll and their businesses from failing.