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Customer Experience

Customer Experience in Mergers and Acquisitions Strategy

Mergers and acquisitions abound in almost every industry. Between 2000 and 2018, nearly 800,000 transactions were announced worldwide, with nearly 52,000 in 2018 alone, according to the Thomson Financial Institute for Mergers, Acquisitions and Alliances…

Customer Experience

5 Ways Rental Car Companies Improve Customer Experience

You’re sitting in a Ford Focus, or maybe a Nissan Versa, or perhaps a Hyundai Accent. You’ve waited in line at the counter, initialed in seven places, declined the insurance, and received the rental contract printed on an old dot-matrix printer. From which rental car company did you rent the car?

Customer Experience

Customer Experience Las Vegas: A Closer Look

I recently spent almost a week in Las Vegas for a mixture of work and fun. It’s easy to get consumed by all of the sights and sounds of a city that truly doesn’t sleep, but as usual, I couldn’t help myself — I had to observe the varying elements of customer experience everywhere I went.

Customer Experience

Why Customer Experience Matters

Asking why customer experience matters is kind of like asking why oxygen matters. Much has been written about the importance […]

Customer Experience

How Customer Experience Moves From Offline to Online

While focusing on the online customer experience is critical because so many customers choose to engage with companies online, it […]

The Experience Maker™

Customer experience content for forward-thinking businesses

Actionable tips, valuable content and exclusive insights on how companies are creating remarkable experiences to stand out from the crowd.