Customer Service
Social media is the first marketing channel where customers can actually talk back. This is a new concept for traditional […]
Customer Service
Twitter has once again proven that customer service is the new marketing. Following up on last year’s groundbreaking study which […]
Customer Service
For the first time in its now four-year history, Social Media Marketing World introduced an entire track at its popular […]
Customer Experience
Social media is increasingly becoming a larger piece of the Customer Experience (CX) puzzle, meaning that a brand’s actions on […]
Customer Experience
This is a tale of two sales. Both are for big-ticket items, and both occurred after much research and comparison shopping. In one, the buyer has become a lifelong brand advocate; in the other, he has buyer’s remorse. What happened?…
Customer Service
It’s no secret that customer experience can positively affect the bottom line. After all, offering customers a consistently great experience […]