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Employee Experience

Could Working From Home Become Permanent?

Social media platform Twitter made headlines recently when it announced that some employees will be allowed to work from home […]

General Business

Understanding Math Helps Customers Win

Whether it’s bank interest rates, credit card rewards programs, sales tax or retail discounts, consumers are bombarded with numbers and math every day. Math, like politics, always seems to divide people (pun intended). Ask someone if they like math, and it’s usually either a confident yes or a strong no. In many consumer focus groups, the line “I hate math” is commonplace…

Customer Experience

Former Cubs Manager Joe Maddon’s Advice for Baseball and Business

Former Chicago Cubs manager Joe Maddon became a beloved figure in the city of Chicago, and his frequent quips – […]

Customer Experience

Why Subjective Marketing Can Lead To Poor Customer Experience

Marketing is becoming a data-driven discipline and with good reason. But many companies are lagging behind this trend, putting performance and ROI at risk. It used to be that marketing was looked at as a “soft skill,” whereas the finance people were the real quantitative minds […]

Customer Experience

Introducing Most Inspirational Show About Customer Experience

We spend so much time beating up on companies and business. It’s #fail this and #fail that.
But it doesn’t have to be that way. And now, there’s the PERFECT antidote. THE Experience This! SHOW.

Customer Service

How to Create a Social Customer Care Philosophy

Creating a Social Customer Care Philosophy is the first step to “Winning at Social Customer Care,” as outlined in my […]

The Experience Maker™

Customer experience content for forward-thinking businesses

Actionable tips, valuable content and exclusive insights on how companies are creating remarkable experiences to stand out from the crowd.