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Digital Experience

How Easter Eggs Play A Role In Customer Experience

You don’t need to be in the movie, video game, or software industry to employ Easter eggs. Fun little surprises can be hidden anywhere in your customer experience too.

Customer Experience

Does Your Company Need A Chief Experience Officer?

A growing number of companies are installing a chief experience officer (CXO) into the C-suite, with responsibility for every facet […]

Customer Experience

The ‘Last Mile’ in Retail is Often the Most Important

Product delivery, also known as the “last mile” in retail, is often the most complex part of the transaction because […]

Events

Events Marketing and Attendee Experience

Events marketing and attendee experience have become one and the same. After all, the best way to market an event […]

Customer Experience

The Best Way To Focus on Customer Experience Is To Follow Mom’s Advice

Remember how Forrest Gump liked to quote what his “mama always said”? Well my mama always said: Be aware of […]

Employee Experience

It’s The Little Things That Improve Employee Experience

In happened once a quarter but nobody knew when it would be, and that was part of the fun. Employees […]

The Experience Maker™

Customer experience content for forward-thinking businesses

Actionable tips, valuable content and exclusive insights on how companies are creating remarkable experiences to stand out from the crowd.