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Customer Experience

Digital Enhancements To Healthcare Improve Patient Experience

The healthcare industry in the United States has long been a dichotomy in its embrace of – and resistance to – technology. While some of the world’s finest technology is used to diagnose and treat all manner of illness, patients often have to complete paper forms in the waiting room and many doctors still take notes on paper medical charts.

Customer Experience

Why The Healthcare System Is Failing Seniors

America is getting older, and the healthcare system is buckling under the pressure. The double whammy of people generally living longer and the massive Baby Boomer generation creating the “largest-ever population of older adults in America” has necessitated a level of experience innovation in the healthcare industry that simply has no precedent.

Customer Experience

How To Improve Customer Experience, According To 30 Experts

Customer experience continued to be a hot topic in 2019, and 2020 should prove to be no different. Since consumers […]

Customer Experience

CX Rules Apply Even In A Pandemic

I might as well have just taken a selfie of me in the same pose as the man above as […]

Customer Experience

Former Cubs Manager Joe Maddon’s Advice for Baseball and Business

Former Chicago Cubs manager Joe Maddon became a beloved figure in the city of Chicago, and his frequent quips – […]

Customer Experience

Why Subjective Marketing Can Lead To Poor Customer Experience

Marketing is becoming a data-driven discipline and with good reason. But many companies are lagging behind this trend, putting performance and ROI at risk. It used to be that marketing was looked at as a “soft skill,” whereas the finance people were the real quantitative minds […]

The Experience Maker™

Customer experience content for forward-thinking businesses

Actionable tips, valuable content and exclusive insights on how companies are creating remarkable experiences to stand out from the crowd.